Search engine optimisation
SEO
A sound organic foundation built for qualified enquiries — not vanity traffic.
We start SEO from the business, not from a keyword tool dump. What do buyers actually type in English and Chinese? Which pages already produce WhatsApp messages, forms or calls? Which technical issues stop Google from indexing the pages that matter?
The work is deliberate: map intent, fix architecture, improve the pages that can convert, then measure enquiries with the limits of attribution stated plainly. Rankings are a means. Enquiries are the scoreboard.
Hong Kong search is bilingual and local. We plan for both languages, Maps signals where they matter, and content that reads like a serious operator — not a machine-translated brochure.
What this is for
- A clear map of buyer intent in EN and 繁中
- Pages that can rank without competing with each other
- Technical issues that block indexing identified and prioritised
- Enquiry source tracking you can actually read
How we work
- 01
Intent research
We pull real phrasing from sales calls, past enquiries, Search Console and competitor SERPs — English and Traditional Chinese — then group by commercial intent, not by volume alone.
- 02
Architecture and linking
Service pages are planned around how you actually sell. Thin, duplicate or cannibalising URLs get consolidated so authority is not split across near-identical pages.
- 03
On-page work
Titles, meta descriptions, heading structure, body copy and structured data — page by page, with bilingual parity where both languages serve buyers.
- 04
Enquiry measurement
Forms, WhatsApp paths and calls are wired so you can see which pages and queries contribute. We state what attribution can and cannot prove.
Deliverables
- Keyword and intent map (EN + 繁中)
- Site architecture recommendations
- Priority page optimisation pack
- Internal linking plan
- Google Search Console setup and reading guide
- First-month observation notes
Best for: Hong Kong companies that want steady, qualified enquiries from Google — existing site or a rebuild planned alongside.
Not for: Anyone asking for guaranteed #1 rankings, overnight results, or black-hat link schemes.
Prices are not published. We scope after a first conversation. No ranking or lead guarantees.
Questions
How long does SEO take?
Technical fixes can show in weeks. Meaningful ranking and enquiry movement usually takes months of consistent work. Competition, site history and content depth all matter — we set expectations in the first scope, not with a miracle timeline.
Do you guarantee rankings?
No. Any ranking guarantee is unreliable. We commit to a clear scope, correct setup and honest reporting on the monthly scorecard.
Do you work in Chinese and English?
Yes. Hong Kong buyers search in both. We plan keywords, pages and copy for 港式書面語 Traditional Chinese and English — matched offers, not a rushed machine dump.
Is SEO separate from GEO?
They share foundations (crawlable site, clear facts, useful pages) but measure different things. Most clients need both; we often start with technical + SEO, then layer GEO observation.